Ilwol' is an oriental herbal cosmetic brand with the motif of Irworobongdo. Irworobongdo is a Korean folding screen with a highly stylized landscape painting of a sun and moon, five peaks and containing colorful colors of Korea. As a symbol of the King, it is a work of art that must be behind the king's chair and the king's portrait. 'Ilwol' reminds us of the forgotten color of Korea through the symbol of royal family and it gives the new direction of premium herbal cosmetics brand.